Consumer behaviour towards online shopping

Everything in the world is shifting towards digital which no exception and ultimately market as well. The place where buyers sellers meet together virtual form exchange goods services online called E – Commerce. It also known I Commence. fastest growing media recent times Internet. foundation of a new era. Online shopping one very fast rising e-commerce platform.Online stores are always available to customer 24 hours day (24 x 7) can use service from his office or home anywhere. A successful web store not only about making website looking beautiful with active technical features listed many search engines but convenience satisfaction users. main goal this research assess understand basic shopping. an attempt provide marketers structured framework for adjusting their business plans examine behavior consumers.